Medical Marketing

Medical marketing takes various forms, such as disseminating promotional material, leveraging social media, electronic mail campaigns, optimizing search results, sharing informative content, and organizing industry events. These approaches intend to access the targeted audience, enlighten them regarding the available goods and services, and provide valuable information that persuades them to take the necessary action, like scheduling an appointment or completing a purchase.

3 Reasons Your Elective Practice Needs a Patient Acquisition Partner

With coronavirus-related restrictions lifting across the country, elective care practitioners can resume seeing patients and scheduling procedures. Therefore, now’s the time to connect with patients who need your services, and restore revenue you lost due to the...

A Look At How Providers Can Restore Consumer Confidence in Elective Medical Care

Recently, Boston Consulting Group surveyed approximately 7,000 patients nationwide. They wanted to gauge consumer feelings about moving forward with elective medical procedures postponed due to COVID-19. BCG sought to determine if people would resume physician visits...

Elective Medical Sales Vice President to Present at Industry Group Event

The head of Elective Medical Sales at LeadingResponse will speak at the Advanced Medical Integration Physician Training Conference Oct. 3, 2020, in Chattanooga, TN. Vice President John McCloskey will reveal innovative elective medical marketing strategies regenerative...

How to Get More Sleep Apnea Patients Into Your Dental Practice

Right now, the global sleep apnea device market is anything but sleepy. A Grand View Research report published in March valued it at $5.9 billion in 2019. In addition, the market is expected to experience a compound annual growth rate of 7.4% between now and 2027. The...