Category

Elective Medical
As consumer confidence in elective medical care grows, so is the use of telemedicine.
Recently, Boston Consulting Group surveyed approximately 7,000 patients nationwide. They wanted to gauge consumer feelings about moving forward with elective medical procedures postponed due to COVID-19. BCG sought to determine if people would resume physician visits and procedures done on an inpatient or outpatient basis. Confidence in Elective Medical Care is Up On a positive...
Elective Medical Sales VP John McCloskey to Speak at AMI Physicians Conference Oct. 3
The head of Elective Medical Sales at LeadingResponse will speak at the Advanced Medical Integration Physician Training Conference Oct. 3, 2020, in Chattanooga, TN. Vice President John McCloskey will reveal innovative elective medical marketing strategies regenerative medical professionals can use to expand their practices through COVID-19 and beyond. Advanced Medical Integration (AMI), was founded by...
direct mail marketing works
For many years, marketers relied heavily on direct mail. It was proven to generate leads and acquire new customers. But as more and more companies began doing business online, direct mail fell by the wayside. Today, this low-tech, yet effective, client acquisition tool is becoming popular all over again. Savvy professionals are combining direct mail...
The way we do business has changed forever. Many professionals have shifted to webinars and virtual meetings, which are proving to be as effective as live events. While it may seem old fashioned, there is still a benefit of getting your ads directly into the hands of your audience. Continue reading for our 5 Essential...
A dentist can screen patients for sleep apnea during their visit
Right now, the global sleep apnea device market is anything but sleepy. A Grand View Research report published in March valued it at $5.9 billion in 2019. In addition, the market is expected to experience a compound annual growth rate of 7.4% between now and 2027. The report further notes that awareness of obstructive sleep...
Dinner Seminars Improve Client Acquisition
It’s time to rethink your client acquisition strategy. You know in hindsight which of your marketing tactics succeeded and which ones tanked in 2019. Therefore, now’s your chance to tweak your growth plan to achieve a greater return on your marketing dollars in 2020. So, whether you have used seminar presentations in the past to...
Hard Lessons in Marketing from Jorge Villar
Next year will mark a quarter-century since I launched my own client acquisition marketing business. Here is how a chance encounter set me on the path to entrepreneurship. After college, I had landed my first real sales job at a direct marketing company. In 1994, I was asked to speak at a Chamber of Commerce...
Imagine a Regenerative Medical seminar in a location like this
As we speak, the global regenerative medical and stem cell therapy market is exploding. In fact, a Grand View Research report notes over $170 billion will be spent in the United States and overseas by 2020. Did you know dinner seminars attract large fee-for-service clients to elective medical practices? Your competitors are using them to...