Category

Financial Services
Dinner seminar as business driver
It’s an all-too familiar story. You’re a financial professional who believes dinner seminars are not worth the effort and expense. When you tried one, you didn’t get the results you expected. So, you washed your hands of this marketing tactic for good. What you’ve actually done, is missed out on $100,000 in additional revenue each...
Baby Boomer surfing the internet
Financial advisers and insurance agents are increasingly turning to the internet to boost their business. Specifically, they are jumping on the online seminar marketing bandwagon. There are a couple of likely reasons for this: Just about everyone their age is now online. It’s also a low-cost way to generate leads and acquire clients. Booming on...
Did you know 75% of Americans manage their own money? So says the Invest in You Savings Survey released in April by CNBC and Acorns, a micro-investment platform. It means three out of four people are responsible for their own retirement planning solutions. If that fact startled you, get ready for the next revelation. This...
Ever calculated your cost per lead? We do it for clients all the time. After nearly a quarter-century in the seminar marketing business, LeadingResponse has connected thousands of financial advisors and insurance agents with millions of qualified prospects. Let’s look at how cost per lead factors into long-term client value. Client valuations One of the...
LeadingResponse Marketing Summit
Our two-day Marketing Summit is a crash course in using social seminars and workshops to grow your client base. When advisors and insurance agents apply our proven methods, they get better leads. And higher-quality leads are, of course, more likely to convert. To date, LeadingResponse has promoted one million seminars. Therefore, you will gain valuable...
LeadingResponse Direct Mail and Digital Marketing
As they say, change is inevitable. And we are no exception. For example, RME360 and Resource Solutions are now operating as LeadingResponse. (Shortly after the owners of RME360 and Resource Solutions bought IM Solutions, a Texas-based provider of online lead generation for attorneys, they renamed it LeadingResponse.) By adopting the LeadingResponse name corporate-wide, we’re positioning...
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