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senior living marketing
Senior living budgets have been cut. Here's how to reach prospective residents with fewer dollars.
Valerie Whitman is the vice president of senior living at Leading Response. She has worked in the industry since 2004, and she knows her way around a budget. Valerie Whitman How is your marketing budget holding up? That might be a tough question to answer, since the pandemic has changed the game plan for so...
Successful Senior Living
How can senior living facilities meet, nurture, and fulfill the needs of their prospective clients in this new normal? Learn what are the successful senior living facilities doing differently during the pandemic.
Did your senior care referral service recently raise prices? You’re not the only one. Senior living care providers recently saw rates increase by 10% for communities and as much as 400% for in-home care providers. But as baby boomers retire, the senior care referral service market’s growing—so why are leads getting more expensive? Answer: They aren’t.