Senior Living

LeadingResponse works with senior living community operators not only to identify and connect with senior living prospects, but their adult children and family members. That’s because a prospect’s loved ones will often influence, if not outright decide, where the person will live.

Your Prospects are Saying “It’s Time” – Are You Ready?

We’re not out of the woods yet. But it’s heartening to know that, with 75% of seniors now vaccinated, we’re on our way. That’s good news if you run senior living marketing and are hoping to improve occupancy. Many of your potential residents...

Never Miss Another Web Visitor – Even If They Don’t Leave Info

With senior living occupancy still a huge challenge and new competition coming from all directions, leads are more precious than ever. That’s why it’s so important to make sure you are not leaving any on the table. But, how do you know you’re not? If you aren’t...

What a Senior Living Prospect Looks For in a Community

At this moment, the senior living industry is grappling with the lowest occupancy rates in 50 years, according to Forbes. One factor is the pandemic, but there are others. In order to attract a senior living prospect, community operators and marketers must change their approach.

Falling Into the Unqualified Senior Living Lead Trap and How to Break Free

Actually, a smaller set of more highly qualified leads is a better bet. And yet, when it comes to measuring potential for future move-ins, there is a tendency to revert back to the numbers game mentality – throw as many leads into the top of the sales funnel as possible, and see what comes out the other end.

Multi-Touch Marketing Helps Senior Living Providers Generate More Move-Ins

Multi-Touch Marketing Helps Senior Living Providers Generate More Move-Ins: As we enter the second half of 2021, the senior living industry is starting to recover from the effects of COVID-19. The past 15 months saw occupancy plummet as restrictions were put in place to prevent the spread of the virus.