Senior Living

Increase Senior Living Occupancy
Grow Your Senior Living Community with Events

Older Americans Need Senior Living Communities, Which Need Residents. We Bring Them Together.

Learn How Our Seminar Events Can Boost Your Community Occupancy

Get in touch and request your free consultation today.
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Learn how we do business and gain insights about our highly-competitive industry.

Multi-Touch Marketing Helps Senior Living Communities Reach Multi-Generational Audiences

Multi-Touch Marketing Helps Senior Living Providers Generate More Move-Ins

As we enter the second half of 2021, the senior living industry is starting to recover from the effects of COVID-19. The past 15 months saw occupancy plummet as restrictions...
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With most U.S. seniors vaccinated and restaurants removing capacity restrictions, it's time for senior living live events again

Why It’s Time For Senior Living Live Events

According to industry publication McKnight’s Senior Living, availability is beginning to open up at residences as the COVID recovery continues. This means the time is now right for senior living...
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Indoor Dining Capacity Limits Removed by Restaurants in NY and NJ
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Report: New York, New Jersey Ending Capacity Restrictions on Indoor Dining

There is encouraging news for LeadingResponse clients in New York and New Jersey who stopped hosting dinner seminars last year. The Wall Street Journal reports both states are removing capacity...
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You need a senior living marketing partner who knows the business inside and out.

One who understands the challenges you’re facing with senior living marketing, whether it’s improving lead quality, identifying potential residents, or getting in front of prospects.

Between them, the LeadingResponse senior living team, led by Vice President Valerie Whitman has 19 years of industry experience.

No matter what type of community you manage, hyper-targeted educational seminar events using consumer behavior data will broaden your outreach, collect more conversion details in the areas you serve, and help generate prospects with financially-qualified people researching their senior living options.

55+ Active Adult

The latest segment of senior living caters to active adults ages 55 and up, who do not need help with their daily living needs. These communities typically offer a range of on-site amenities and resident inspired activities, as well as access to nearby shopping, medical facilities, and features found in large metro areas.  

Independent Living

Your most promising senior living prospects are concerned about lifestyle, comfort and social opportunities. That’s why we furnish you with unique leads filtered by geography, monthly budget, amenities, and personal interests. Rest assured, these leads are yours alone. 

Assisted Living

We identify adult children who are most likely to assume the responsibility of caring for parents, grandparents or other family members. We do this using hyper-targeted efforts such as ailment data and familial connections, then layer in consumer behavior data. We use direct mail and digital marketing campaigns to promote all your assisted living community has to offer.

Memory Care

Often, people find it a struggle to care for family members with Alzheimer’s disease or other memory care issues at home. We find those who are seeking a safe and comfortable place for their loved one and provide you with face-to-face opportunities to educate them about your community’s programming and services.

LeadingResponse has promoted over one million seminars for clients since our founding in 1995, averaging 3,000 a month; and amassed a database with over 22 million baby boomers.

And we mail an average of five million hyper-targeted direct mail pieces monthly to consumers age 55 and up.

Our exclusive lead model delivers inquiries that are four times more likely to convert than those of our competitors.

These days, there are more and more senior living communities, and all are vying for residents. The same old senior living marketing tactics won’t work with today’s pre-retirees and retirees.

Connect with us to learn how our educational seminar events can boost occupancy at your community while lowering your cost-per-acquisition rates.

The Stats

Our Long-standing Results Speak for Themselves

Return on Investment
Avg. Event Attendance Rate
Lower CPA

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