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Marketing Solutions

Performance marketing is comprised of digital and traditional marketing solutions where organizations only pay the marketing providers once business goals are met or when specific actions are completed. These turnkey marketing solutions can make a huge difference in your bottom line.

The Undeniable Prospecting Power of Social Event Marketing

Nearly 25 years, 1,000,000 direct marketing campaigns and 22 million prospects later, my early belief that consumers prefer meeting face-to-face when it comes to making important life decisions, like planning for retirement, still holds up. The reason people respond...

RME360 and Resource Solutions Are Now LeadingResponse

As they say, change is inevitable. And we are no exception. For example, RME360 and Resource Solutions are now operating as LeadingResponse. (Shortly after the owners of RME360 and Resource Solutions bought IM Solutions, a Texas-based provider of online lead...

Consumer Debt Leads Look Likely to Explode in 2018

For the first time since the 2008 financial crisis, household debt reached new heights in 2017. Household debt in 2017’s second quarter rose $164 billion above the previous high in 2008. According to The New York Times, the growing debt level suggests Americans...