The right event depends on what you’re trying to achieve. For example, dinner seminars are highly effective for building trust and creating a more personal connection, while educational workshops and webinars are great for attracting motivated prospects in a more flexible, education-first format. We don’t take a one-size-fits-all approach. Instead, we use data from past campaigns and your specific goals to recommend the event type most likely to drive strong attendance, engagement, and conversions.

In most cases, yes. Our data shows dinner events typically generate higher attendance than lunch seminars because attendees are more available after work and perceive dinner as a greater value, which helps increase overall turnout. However, lunch events can also perform very well depending on your audience, market, and business type. For example, Medicare agents often see strong success with lunch seminars, particularly when targeting retirees or audiences with more daytime flexibility. That’s why we take a data-driven, consultative approach to event strategy.

Not all of our solutions offer guarantees, but we do offer Guaranteed RSVPs for dinner seminars and Social Security Workshops, priced per attendee and guaranteeing a minimum number of event attendees. While we guarantee attendance, converting attendees into clients depends on your presentation, consultative process, and follow-up. With over 30 years of experience, we have proven results.

Yes. We share historical performance and benchmarks to help you understand expected attendance, response rates, and ROI, tailored to your industry and event type. Our team can offer a free consultation to discuss your specific needs, goals, and growth plan. We also have case studies available for our dinner seminars, Guaranteed RSVP program, educational workshops, experience events, and more.