Latest Blog Posts
9 Ways to Attract the Results You Want and Deserve
Aug 20, 2021 | Financial
(Don’t blame us if # 4 boosts your ego – and your customer acquisition pipeline – to new and...
The Current State of Diversity in the Financial Industry
Aug 19, 2021 | Financial
It's time to start expanding what financial advisors seek in the ideal client. According to a...
The Key to Successful Financial Marketing During this Unique Time
Aug 16, 2021 | Financial
It has been said during times of trials and tribulations, we may not be able to control the winds;...
Meet Our LeadingResponse Team – John McCloskey
Aug 12, 2021 | Elective Medical, Meet Our Team
Our LeadingResponse team is the core of who we are as a company, and it is our privilege to share more about our employees with our consumers. We look forward to highlighting our team members regularly with insightful and fun information about who our employees REALLY are.
Never Miss Another Web Visitor – Even If They Don’t Leave Info
Aug 10, 2021 | Senior Living
With senior living occupancy still a huge challenge and new competition coming from all...
Your Practitioner Dinner Seminar Checklist
Aug 5, 2021 | Elective Medical
Are you a care provider who hasn’t hosted live events in 2021 because of pandemic-related...
Healthcare Marketing Trends for the Remainder of 2021
Aug 2, 2021 | Elective Medical
Congratulations on successfully navigating the first six months of 2021. It’s been a year like no other. Other than a continued emphasis on controlling the spread of COVID-19, we can’t say with certainty what the rest of 2021 holds for medical professionals. But that’s not stopping us from identifying three healthcare marketing trends we expect to emerge in the second half of the year. Let’s get started.
Live Events are Back and Better Than Ever.
Jul 29, 2021 | Financial Services
Today it is not uncommon to see financial advisors shy away from in-person meetings and live events. Perhaps even abandoning the practice of these services completely. There have been many changes in how the world works since the start of this pandemic. You can see these changes in the ways people eat, shop, and interact at a social level.
Our American Association of Justice Conference 2021 Recap
Jul 27, 2021 | Legal
LeadingResponse attended the American Association of Justice Conference in Las Vegas from July 12-15 to meet with other legal professionals and get a pulse on what’s happening in the industry. If you missed the event, we’ve got you covered.
Public Speaking Tips For Live, Virtual, and One-on-One Events.
Jul 19, 2021 | Marketing
Did you know that the fear of public speaking is the most common phobia? Roughly 75% of the population has public speaking anxiety. And the reality is that most professionals will have to speak in public or in front of a crowd at one time or another. While feeling nervous before getting in front of a group is a perfectly normal reaction, the jitters and anxiety are very real.
3 Ways the Pandemic Has Changed the Healthcare Industry
Jul 15, 2021 | Elective Medical, Marketing
Even as vaccines become widely available and practices reopen to full capacity, the way healthcare is delivered has permanently changed. In addition, people now view and approach health and wellness differently than they did pre-COVID.
What Summer Slump? 3 Summer Seminar Myths To Stop Believing.
Jul 8, 2021 | Financial Services
If you’re like many financial advisors, you might postpone your summer seminars. There is an ongoing rumor that the attendance and response rates aren’t as good as the rest of the year. However, we believe that to be a myth. There are many reasons that created this belief. In this post, we hope to dispel those. Let’s get started.
The New Drug for Alzheimer’s Disease: Here’s What You Need to Know.
Jul 7, 2021 | Senior Living
Caretakers, families, and loved ones deal with the pain of Alzheimer’s disease every day. And while there is no cure, the FDA has approved a new medication intended to slow its progression. But there are still a lot of unanswered questions.
What a Senior Living Prospect Looks For in a Community
Jul 7, 2021 | Marketing, Senior Living
At this moment, the senior living industry is grappling with the lowest occupancy rates in 50 years, according to Forbes. One factor is the pandemic, but there are others. In order to attract a senior living prospect, community operators and marketers must change their approach.
Financial Services Trends for the Second Half of 2021
Jun 30, 2021 | Financial, Marketing
The financial services sector is gradually emerging from the economic downturn caused by the COVID-19 pandemic. Experts believe that advisors will need to approach marketing very differently, as trends have shifted and the pre-pandemic approaches will no longer work.
Easing Clients’ Investment Fears Following the Pandemic
Jun 28, 2021 | Financial Services, Marketing
To get by during the pandemic, some have had to tap into retirement accounts for money to live on. But even before COVID, Americans as a whole were financially unprepared for retirement. Research consistently shows 50% haven’t saved enough to maintain their standard of living during their post-working years.
Workers Compensation Claims in Two States Fueled by COVID, Civil Unrest
Jun 24, 2021 | Legal, Marketing
In Texas, for example, total workers’ compensation claims rose 34% in 2020 from 2019, Business Insurance reported June 3. The article noted the Texas Dept. of Workers Compensation released a report citing an increase in COVID-19 claims. This halted a 20-year decline in WC claims, at least temporarily.
Falling Into the Unqualified Senior Living Lead Trap and How to Break Free
Jun 21, 2021 | Marketing, Senior Living
Actually, a smaller set of more highly qualified leads is a better bet. And yet, when it comes to measuring potential for future move-ins, there is a tendency to revert back to the numbers game mentality – throw as many leads into the top of the sales funnel as possible, and see what comes out the other end.
LeadingResponse Provides Prospects for Attorneys Representing Third-Party Claims
Jun 17, 2021 | Legal, Marketing
Workers’ compensation laws generally prevent employees from filing a personal injury suit against their employer. The employee may, however, file for workers’ comp along with a separate third-party claim. LeadingResponse is targeting parties injured at work in the following circumstances:
Multi-Touch Marketing Helps Senior Living Providers Generate More Move-Ins
Jun 10, 2021 | Senior Living
Multi-Touch Marketing Helps Senior Living Providers Generate More Move-Ins: As we enter the second half of 2021, the senior living industry is starting to recover from the effects of COVID-19. The past 15 months saw occupancy plummet as restrictions were put in place to prevent the spread of the virus.
People Need Your Retirement Planning Solutions to Avoid Outliving Their Savings
Jun 7, 2021 | Estate Planning, Financial Services
People Need Your Retirement Planning Solutions to Avoid Outliving Their Savings: If that fact startled you, get ready for the next revelation. This one comes courtesy of a December 2018 Confronting the Money Taboo survey conducted by investment management firm Capital Group:
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