Our Senior Living Marketing Blog
Welcome to the senior living marketing blog! We’re so excited to have you here and help you market your senior living services better. You’ll find a range of content from helpful tips and tricks to comprehensive articles on how to craft a successful marketing strategy for your business. We’re committed to staying up-to-date on the latest trends and developments in senior living marketing so that you can stay ahead of the curve. We look forward to helping you build a successful marketing strategy and reach your goals.
Segmentation Has Reached New Heights. Here’s What You Need to Know.
No two prospects are the same. Every senior living marketer knows that. Therefore, it makes no...
Hyper-Targeting and Re-Targeting: What Are They and Why Do I Need Them?
How much do you know about hyper-targeting and re-targeting? If you are still spending massive...
Senior Living Budget Cut? Don’t Get Mad, Get Smarter!
Valerie Whitman is the vice president of senior living at LeadingResponse. She has worked in the...
What the Most Successful Senior Living Communities are Doing Differently During the Pandemic
How can senior living facilities meet, nurture, and fulfill the needs of their prospective clients in this new normal? Learn what are the successful senior living facilities doing differently during the pandemic.
Vice President of Senior Living Running Boston Marathon to Raise Funds, Awareness for Nonprofit Assisting Amputees
Support 50 Legs Like many people, Valerie Whitman supports a charitable organization because it...
Solutions to Five Major Lead Generation Challenges In the Senior Living Market
A growing number of senior living professionals are dealing with lead generation challenges as a...
Five Senior Living Lead Generation Challenges
Because of historically low occupancy rates, a growing number of senior living professionals are...
The Middle-Income Senior Population Is Going to Reshape the Housing Market
With over 10,000 people turning 65 every day, America is aging fast. Shifting demographics are...