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Meet Our Team

Meet Our LeadingResponse Team – Lori Polemenakos

Today, we are pleased to introduce Lori Polemenakos as another one of our highly valued LeadingResponse team members. Lori is a writer, editor and SEO content strategist that lives in Dallas with her husband. In her free time, she enjoys kickboxing, traveling, board...

Meet Our LeadingResponse Team – John McCloskey

Our LeadingResponse team is the core of who we are as a company, and it is our privilege to share more about our employees with our consumers. We look forward to highlighting our team members regularly…

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Black chalkboard with Marketing Strategies and other marketing related words in white chalk
May 22 2025
Estate Planning, Marketing

Crafting a Comprehensive Estate Planning Marketing Strategy

To grow your client base you need more than just experience. You need a robust estate planning marketing strategy. In this blog, we’ll walk you...
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May 19 2025
Marketing

5 Signs You’re Targeting the Wrong Audience

Let’s explore five telling signs that you may be targeting the wrong audience, how this misstep can manifest across your marketing funnel, and how...
Mature couple sitting at a table with a preneed provider discussing arrangements
May 15 2025
Funeral, Marketing

Informing and Empowering Consumers in Preneed Planning

When families think about the future, they often focus on savings, retirement, and protecting their loved ones. As a funeral professional, you know...
Hand appears on the left side of the image holding a magnet. Small magnetic people are lined up and being pulled up.
May 01 2025
Marketing

The Ultimate Guide to Lead Generation: Fueling Growth Across Industries

Lead generation isn’t just a part of your marketing strategy, it is the strategy. This guide explains what lead generation is, why it’s critical...
Group of professionals sit at a desk, reviewing their marketing strategy.
Apr 28 2025
Marketing

Next Steps for Success After Completing a Marketing Campaign

Marketing isn’t just about getting your name out there—it’s about ensuring your efforts lead to real results. Whatever your strategy,...
Handsome young black man in business attire participating in a webinar
Apr 28 2025
Financial

Advisors: Follow These 7 Steps to Cultivate Younger Clients

Millennials and Gen Xers are actively building their wealth and starting to take financial planning seriously. If you’re looking to grow your...
Older couple sits together reviewing Medicare information on their laptop
Apr 24 2025
Marketing, Medicare

Mastering Medicare Sales: A Guide for Agents

Mastering Medicare sales means staying informed, refining your sales approach, and delivering excellent customer service. Here’s how you can elevate...
Close up of a US Customs documentation and forms
Apr 17 2025
Legal, Marketing

How to Overcome Immigration Case Delays and Improve Client Satisfaction

Case delays are a common part of the immigration process. The question is: How can you manage them effectively and ensure that your clients feel...
Group of professionals sit at a desk, reviewing their marketing strategy.
Apr 10 2025
Marketing

How to Assess Your Marketing Strategies for Success

Marketing isn’t just about getting your name out there—it’s about ensuring your efforts lead to real results. Whatever your strategy,...
African American couple working with financial advisor
Apr 06 2025
Financial, Marketing

How Much Should Financial Advisor Marketing Cost?

Whether you’re just getting started or have decades of experience, knowing how to market as a financial advisor—and how much to spend—can make...
Gray background with a tan rocket ship. Large white letters say "Start Up"
Apr 03 2025
Financial, Marketing

Essential Checklist for Starting a Financial Planning Business: From Marketing Strategies to Client Acquisition

Starting a financial planning business requires meticulous planning, strategic decision-making, and ongoing management.
Image of hand selecting cut out people, symbolizing networking
Apr 01 2025
Marketing

Your 2025 Guide to Lead Generation vs. Outsourcing: What Small Businesses Need to Know

Should you handle lead generation in-house or partner with a professional agency for outsourced lead generation? There’s no one-size-fits-all...