Our Legal Marketing Blog
Welcome to our legal marketing blog! We specialize in providing high-quality marketing resources to law firms focusing on practice areas such as mass torts, personal injury, auto injury, social security disability, and workers’ compensation. We have a wide range of articles covering topics such as SEO optimization, marketing strategies, and much more. Our blog for lawyers will help you stay informed about all of the latest trends in legal marketing, giving you the guidance and knowledge needed to reach your practice’s goals.
Why You Need to Be Comfortable Speaking Publicly
Did you know that the fear of public speaking is the most common phobia? While feeling nervous before getting in front of a group is a perfectly normal reaction, the jitters and anxiety are very real.
Small Tasks You Hate: Why Not Outsource or Automate?
According to estimates, 16 hours per week are spent on manual administrative work. That’s two full days each week! Are you spending too much time on administrative work? Let’s find out.
A Step-by-Step Guide to Creating a Marketing Plan
The most successful businesses have strategic, goal-oriented plans for each year and each quarter....
Best AI Marketing Tools: Empowering Your Marketing Strategy with Artificial Intelligence
As the world of technology progresses, implementing Artificial Intelligence (AI)
Why Law Firms Should Target Bilingual Hispanics and Spanish Speakers
America’s Hispanic population is primarily bilingual and has a combined purchasing power of $1.7 trillion.
How to Get Seniors to Respond to Your Marketing
The senior population is a growing segment of the U.S. with significant disposable income. Plus,...
Don’t Make These 7 Silly Mistakes in Your Next Live Event
Live events are here to stay. Whether you’ve done a hundred in-person events or are just getting started, here are the top seven mistakes not to make in your live event marketing.
The Secrets of Effective Leadership: The Qualities You Need to Get Ahead
Let’s dig into the nine top leadership skills and qualities that will help advance your personal and professional life.
7 Planning Tips to Help You Crush Your Goals
There are always opportunities for improvement. Let’s dig into some top planning tips that will help you crush your marketing goals for the future.
How to Use Direct Mail Marketing to Generate Leads
Integrating direct mail into your current marketing mix allows you to reach more consumers and grow your business. Let’s see where direct mail is today and how you can maximize your results.
The Top Auto Injury Leads for 2023
Are you ready to grow your auto injury legal lead caseload this year? Then you’ve come to the...
What is AI Marketing? An Overview of Artificial Intelligence in Marketing
In a short time, AI revolutionized marketing in search engines, design, and content writing. So, how does AI play into current marketing trends, and how will AI change the marketing landscape? Let’s find out.
5 Customer Acquisition Strategies You Can Leverage This Year
Your business needs fresh faces to expand. But with higher costs than ever, you need more cost-effective marketing solutions that work. Whether you outsource your customer acquisition services or do it in-house, it’s time to shake things up.
Top Workers’ Compensation Statistics You Need To Know
Many qualified, physically injured workers’ compensation victims need legal representation to ensure their claim is handled. As a legal professional, here are the top workers’ compensation statistics you need to know.
How AI is Revolutionizing Marketing
AI is transforming how businesses approach marketing, enabling them to deliver more personalized experiences and optimize their campaigns for maximum impact.
Why AI Won’t Replace Search Engines – Yet.
With the rapid advances in AI and machine learning technology, the question at the forefront of every SEO specialist’s mind is whether or not artificial intelligence is poised to replace…
Use Your Sales Funnel to Target More Qualified Leads Online
Qualified leads at the bottom of the sales funnel are undoubtedly more valuable. Is your business doing enough to gather leads online?
It’s Science: How to Convert More Clients
Imagine a magic formula that converts leads into actual, paying clients! There is! And even better than magic- there is a scientific formula that can help explains how to convert leads.
Three Little Changes That Can Help Law Firms Increase Conversions
Lawyers spend significant money trying to bring in new clientele. Many lawyers pour more money into their ad spend, hoping that increased volume will produce a few signed retainers.
SSDI Leads Expected to Pay Higher Legal Fees in 2023
Because there’s a COLA increase of 8.7% for 2023, raised SGA threshold, and a higher maximum monthly SSDI benefit, Social Security disability advocates and attorneys will enjoy a 16.7% increase…
Audience Targeting: How Successful Marketers Attract Better Clients
Every firm needs a steady influx of new customers to stay profitable. Once your client referrals run dry, turning to lead generation is the next logical step.