Our Legal Marketing Blog
Welcome to our legal marketing blog! We specialize in providing high-quality marketing resources to law firms focusing on practice areas such as mass torts, personal injury, auto injury, social security disability, and workers’ compensation. We have a wide range of articles covering topics such as SEO optimization, marketing strategies, and much more. Our blog for lawyers will help you stay informed about all of the latest trends in legal marketing, giving you the guidance and knowledge needed to reach your practice’s goals.
3 Legal Industry Trends to Watch in 2021
Jan 11, 2021 | Legal
Now that 2020 is at last in our rearview mirror, we can turn our collective attention to the road...
5 Steps to Develop a Law Firm Marketing Plan
Dec 20, 2020 | Legal
New clients are the lifeblood of a thriving law practice. When you’re busy overseeing day-to-day...
3 Ways to Get Better Quality Legal Leads and Sign Cases Fast
Oct 25, 2020 | Legal
The Legal Marketing Association/Bloomberg Law 2018 joint study, “Where Are We Now? Revealing the...
3 Things Law Firms Should Know About Finding Clients
Oct 4, 2020 | Legal
Whether you go to work for a large firm or a boutique practice or hang your shingle as a solo...
Cost Per Lead and the Long-Term Value of a New Client
Sep 15, 2020 | Legal
Ever calculated your cost per lead? We do it for clients all the time. After a quarter-century in...
Law Firm Marketing Tools: Generate More Leads With These 5 Online Tools
Aug 14, 2020 | Legal
Last year, the American Bar Association sent the Marketing & Communication portion of its...
3M Dual Combat Earplug Lawsuit Grows as 140,000+ Veterans Claim Hearing Loss
Jun 23, 2020 | Legal
According to claims filed by tens of thousands of service members, Duel-ended Combat Arms Earplugs...
Workers’ Compensation Lawyers Search Trends in 2020
Jan 6, 2020 | Legal
We recently analyzed the internet search term "workers compensation lawyers near me" to see how...
Attorneys Prevail in 80% of VA Disability Appeals Cases
Oct 22, 2019 | Legal
The Department of Veterans Affairs (VA) doesn’t always give disabled vets their rightfully owed...
Is the Social Security Disability Insurance Benefits Program Running Out of Money?
Sep 29, 2019 | Legal
No, and the disabled need legal advocates more than ever. If you're an attorney handling...
How most leads search for a car accident lawyer online
Jul 3, 2019 | Legal
If you’re a car accident lawyer targeting potential clients online, you need to know what words...
Are Negative SEO Tactics Hurting Your Business?
Mar 20, 2019 | Legal
If you generate leads from people who visit your company's website, you’re probably familiar with...
Does Your Firm Have a Marketing Automation Strategy?
Mar 11, 2019 | Legal
When it comes to marketing your firm, old-school ad agencies as seen in Mad Men no longer set the...
10 Digital Marketing Terms & Tools for Growing Your Firm’s Clientele
Jan 14, 2019 | Legal
The tools of the marketing trade evolve quickly — particularly when it comes to selling your...
Attorney vs Lawyer: Which SEO Term Drives More Online Searches?
Oct 10, 2018 | Legal
Attorney vs lawyer: Which word do most people use when they’re searching for legal representation...
3 Social Media Challenges for Law Firm Marketing
Jun 21, 2018 | Legal
If you’re using social media channels to market your legal practice, you’re certainly not alone....
Disability Lawyer Search Trends: Are Your Ads Missing Your Audience?
Apr 30, 2018 | Legal
According to Google Trends, "disability lawyer" searches are on the upswing after dropping...
Unsecured Debt Brings Relief Companies Big Business
Apr 18, 2018 | Legal
Unsecured debt is on the rise again, which leaving many consumers stuck with increasingly higher...
New Elder Abuse Laws Target Financial Scams Against Older Americans
Mar 22, 2018 | Legal
One in 10 older Americans experience abuse each year, according to the Administration for...
Lawyer Lead Generation: B2B Referrals vs. Affiliate Marketing
Feb 27, 2018 | Legal
Referrals often drive the best client acquisitions, especially in the legal industry. But if you...
62% Of Law Firms Now Outsource Their Marketing Needs
Jul 7, 2017 | Legal
Until fairly recently, many U.S. law firms used in-house marketing staff to help bring in new...