Marketing Strategies Blog

Welcome to our Marketing Strategies blog, where we share recommendations and best practices. For novices and seasoned professionals alike, our blog will elevate your marketing game. Discover information on social media, email marketing, and content marketing, as well as the latest trends and techniques. We are thrilled to have you with us, and we look forward to assisting you in your marketing conquests!

What a Senior Living Prospect Looks For in a Community

What a Senior Living Prospect Looks For in a Community

At this moment, the senior living industry is grappling with the lowest occupancy rates in 50 years, according to Forbes. One factor is the pandemic, but there are others. In order to attract a senior living prospect, community operators and marketers must change their approach.

Workers Compensation Claims in Two States Fueled by COVID, Civil Unrest

Workers Compensation Claims in Two States Fueled by COVID, Civil Unrest

In Texas, for example, total workers’ compensation claims rose 34% in 2020 from 2019, Business Insurance reported June 3. The article noted the Texas Dept. of Workers Compensation released a report citing an increase in COVID-19 claims. This halted a 20-year decline in WC claims, at least temporarily.

Law Firm Marketing Strategy Guide

Law Firm Marketing Strategy Guide

Like all business owners, solo practitioners and owners of small law firms want to increase their caseloads and revenue. An essential first step toward achieving this goal is adopting a marketing strategy that fuels practice growth. Our law firm marketing strategy is written with this in mind.

Responder Data Critical to Online Event Marketing Success

Responder Data Critical to Online Event Marketing Success

After in-person events and visits to brick and mortar businesses were no longer an option, older Americans began relying on online communications to connect with product and service providers. This opened the door for advisors to employ digital resources to generate leads and acquire new clients.