Marketing
Performance marketing is a modern marketing strategy that can save your business money and time while reaching your goals. But how can you get started, and what are your options?
Public Speaking Tips For Live, Virtual, and One-on-One Events.
Did you know that the fear of public speaking is the most common phobia? Roughly 75% of the population has public speaking anxiety. And the reality is that most professionals will have to speak in public or in front of a crowd at one time or another. While feeling nervous before getting in front of a group is a perfectly normal reaction, the jitters and anxiety are very real.
3 Ways the Pandemic Has Changed the Healthcare Industry
Even as vaccines become widely available and practices reopen to full capacity, the way healthcare is delivered has permanently changed. In addition, people now view and approach health and wellness differently than they did pre-COVID.
What a Senior Living Prospect Looks For in a Community
At this moment, the senior living industry is grappling with the lowest occupancy rates in 50 years, according to Forbes. One factor is the pandemic, but there are others. In order to attract a senior living prospect, community operators and marketers must change their approach.
Financial Services Trends for the Second Half of 2021
The financial services sector is gradually emerging from the economic downturn caused by the COVID-19 pandemic. Experts believe that advisors will need to approach marketing very differently, as trends have shifted and the pre-pandemic approaches will no longer work.
Easing Clients’ Investment Fears Following the Pandemic
To get by during the pandemic, some have had to tap into retirement accounts for money to live on. But even before COVID, Americans as a whole were financially unprepared for retirement. Research consistently shows 50% haven’t saved enough to maintain their standard of living during their post-working years.