Multichannel

Multichannel Marketing involves using multiple platforms and channels to reach and engage with potential customers. This approach includes digital marketing, direct mail, social media, email, and more, providing a cohesive and comprehensive strategy to maximize your reach and impact.

LeadingResponse.com excels in Multichannel Marketing, offering tailored solutions that integrate various marketing channels to connect with high-quality prospects. Our proven methods enhance engagement and conversion rates, ensuring your message reaches the right audience effectively.

LeadingResponse offers expert marketing solutions in Financial, Preneed, Legal, Senior Living, Estate Planning, and Medicare.

Visit our solutions page to discover how LeadingResponse can elevate your marketing strategy. Unlock your potential today!

How to Prepare Your Elective Care Practice for Whatever Comes in 2021

In 2020, the coronavirus pandemic severely impacted the elective care field. Many practices had to completely shut down – and some have yet to reopen. But the future is looking brighter for this segment of the healthcare industry. Right now, authorities are...

Webinar Attendees: How to Guarantee 90% Attendance Rates

Last year, LeadingResponse faced a huge challenge: how to effectively market financial advisor clients to consumers who could benefit from their services. Through trial and error, our team discovered how to attract an unusually high percentage of prospects to online...

Segmentation Has Reached New Heights. Here’s What You Need to Know.

No two prospects are the same. Every senior living marketer knows that. Therefore, it makes no sense to keep sending the same generic emails and mail pieces to hundreds, if not thousands, of prospects – each with different motivations and needs. Thanks to technology,...

A Great Client Experience Starts With You Being Exceptional

Like all consumers, advisors have discovered the product or service they pay for is only part of the equation. What also matters is if they are treated well and spoken to kindly – or if they are ignored, marginalized, or devalued. It’s the overall...

Hyper-Targeting and Re-Targeting: What Are They and Why Do I Need Them?

How much do you know about hyper-targeting and re-targeting? If you are still spending massive amounts of money purchasing lists of names and addresses, odds are you’re getting a very low return on your investment. Without a much deeper set of information about the...

B2B Technology Advertising Trends in 2020

To say that 2020 has been a crazy year is an understatement. The coronavirus has affected just about every aspect of our lives, including business to business (B2B) technology, advertising and marketing. B2B Digital Spend Is Up According to Google, as of September,...

Don’t Let Fear Paralyze Your Client Acquisition Efforts

Scott Kasprzyk is a national marketing consultant at LeadingResponse. He’s been with the company for over 15 years and in the industry nearly 20 years. Many financial services professionals have found client acquisition during a pandemic to be their greatest...

Cost Per Lead and the Long-Term Value of a New Client

Ever calculated your cost per lead? We do it for clients all the time. After a quarter-century in the client acquisition business, LeadingResponse has connected professional services providers across the country with millions of consumers. Let’s look at how cost per...

Law Firm Marketing Tools: Generate More Leads With These 5 Online Tools

Last year, the American Bar Association sent the Marketing & Communication portion of its annual Legal Technology Survey Report to over 10,700 lawyers at firms large and small. According to the ABA website, the 2019 survey results show lawyers are not taking an...

Fact: Your Company Can Benefit From Lead Generation

How can you tell if you need to engage in lead generation? Most businesses must find leads in order to grow. Lead generation is marketing designed to capture the interest of your potential clients or customers. Its purpose is to nurture relationships with prospects...