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Legal Marketing

When you need legal marketing solutions, including filtered, exclusive leads, the team at LeadingResponse is here to provide unmatched service and quality.

Lawyer Lead Generation: B2B Referrals vs. Affiliate Marketing

Referrals often drive the best client acquisitions, especially in the legal industry. But if you aren’t leveraging B2B referrals, you’re missing some key benefits this powerful client acquisition technique has to offer.  Here’s a quick lesson on B2B referrals:...

Is the Law Firm Marketing Blog Trend Finally Over?

Most lawyers have compelling information potential clients want — which is why law firm marketing efforts today usually include blog content. And a law firm marketing blog seems like a satisfying and effective lead-generation tool that costs only time to produce. But...

“Workers Compensation Lawyer” Search Trends for 2017

According to Google Trends, “workers compensation lawyer” searches have remained consistently near the highest possible interest level since March 2017. If you’re looking for workers’ comp leads, we rank each U.S. state below from highest to lowest...

5 Ways to Improve Conversion Rates in Client Acquisition

The internet is a wondrous thing for determined marketers. But due to its ever-changing nature, ads that worked like a charm last quarter could fall completely flat next month. If your marketing dollars aren’t bringing in enough clients, spending even more money...

62% Of Law Firms Now Outsource Their Marketing Needs

Until fairly recently, many U.S. law firms used in-house marketing staff to help bring in new clientele. Larger law firms sometimes included a full marketing department, while smaller ones tasked existing employees with sourcing new legal leads. But according to the...